Good old Songwhale is at it again. These cats keeping finding new ways to incorporate text messaging with business. Check this out:
Coldwell Banker Real Estate Services in Pittsburgh has always looked for ways to make the consumer’s real estate experience as seamless as possible, and the launch of its latest innovative technology is right on par. The company teamed with Songwhale LLC who developed custom software to provide a data feed specifically for cell phones to obtain home listing information. Coldwell Banker announced today that this service is now available for buyers and sellers alike.
“Our company is focused on the highest level of customer service,” said George Hackett, president of Coldwell Banker Real Estate Services in Pittsburgh. “We work hard to ensure that our sales associates have superior services and technology to meet the needs of our clients. This technology gives buyers immediate and comprehensive information about our listings in a very convenient way, and gives our sellers a truly competitive edge in attracting potential buyers.”
Coldwell Banker Pittsburgh listings will be assigned a text code that will be placed on the home’s yard sign. Prospective buyers will be able to send that code to WHALE (94253) and receive a link with additional immediate information about that property. And it doesn’t stop there. Buyers can also search for all homes in that specific neighborhood, town, or zip code, and even receive open house and price change alerts, among other advanced search options. The service works on any phone with text messaging capabilities. In addition, phones with internet-connectivity will be able to view photo galleries of listings, on a new mobile version of the company’s website, PittsburghMoves.com, optimized for use on cell phones.
The inspiration for this custom technology was to make the home buying process “more pleasurable and hassle-free,” said Ty Morse, president of Songwhale. “During the home search, buyers often ask what else is available in the neighborhood, and often that means going back to the sales office to check the computer. Now that answer will be just a few clicks away.”
The custom-designed Songwhale technology is the perfect complement to Coldwell Banker Pittsburgh’s comprehensive roster of company services, global marketing resources and advanced technology. Coldwell Banker Pittsburgh also recently launched a new online transaction management system, HomebaseSM, which allows clients to view their transaction files and manage their transaction online 24 hours a day, 7 days a week. The company’s Rapid Response system, LeadRouter™, converts online inquiries into automated voice mail calls sent directly to a sales associate’s cell phones. Sellers can rest assured that potential buyers receive an immediate reply and additional information.
For information about buying or selling real estate in the greater Pittsburgh area and its surrounding communities, visit www.pittsburghmoves.com.
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