Bright Innovation Launches Bright Tools Workshop

What if you could confidently test an idea for a product in front of potential users? Based on this feedback, how would you like the ability to reconfigure ideas immediately?  You’ll be able to generate more concepts in each meeting. 

Designers at Bright Innovation have created the Bright Tools Workshop to help you do just that and more. The first of this series – “Prototyping for Pennies” – will demonstrate how the designers at Bright create and change concepts quickly and easily.

This rapid prototyping exercise concentrates on creating concepts using inexpensive materials and imploring interviewees to use their imagination to think creatively. This particular method enables a user to test many configurations of a design with potential end users. The key to this method is education and collaboration with your potential consumers to draw insights from valuable feedback.

The workshop is set for Wednesday, November 11, 2009, from  8:30 – 11:30am.

Get all of the details right here.

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